Tuesday, 17 October 2017

Fresh New Crown Silicone-Backed Grip Bags

At Crown we are looking to improve further and further to provide both awesomely functional and stylish products for our end user.With that in mind, we sought to create a stylish new grip bag that protect Crown silicone-backed grips, whilst in transit and on the retail shelf. 

Made from a raw aluminium core and protective, PET inner and outer layer it provides a scratch and puncture resistant outer surface that’s 100% waterproof. Keeping Crown grips fresh and looking good on their way to you. The grips do not require any additional packaging, saving on time and material normally associated with packaging them up.

  We have also introduced a sample pad to the outside so that you can preview the soft, yet tacky feel and the spongy silicone backing of the grip whilst keeping the fresh grip inside clean until its needed.This bag features Crown’s signature minimalistic and functional design whilst carrying forward our ethos to remain the number one manufacture of high tech field hockey equipment. 

The packaging will now become a feature of all Crown Grip ordered and will be rolled out in 6 countries worldwide.Contact CEO Evan for inquires on evan@crownhockey.co.uk or simply to say hello.­

Monday, 3 April 2017

Try Crown Custom Now!

Hello everyone,

Exciting times have just begun at Crown as we have released our latest feature, Crown Custom. We have always wanted to give players the chance to make their dream hockey stick, without compromising on the technology available.

We are happy to say that players can now create their own version of the Crown Hockey stick in their desired colour.

We aim to continually improve this feature and add new and interesting ways to customise the Crown Hockey stick to fit you and your playstyle the best.

To test it out for yourself check it out here: http://bit.ly/CrownCustom

Matt.M @ Crown

Thursday, 23 February 2017


Hello Everyone

Recently we have decided that it would be interesting to show you all more 'behind the scene' footage of the Crown team at work.

As we are the only brand/manufacturer of field hockey sticks we felt that we could give players a unique insight. We often find ourselves in some pretty cool manufacturing facilities and we are always experimenting and testing.

Linked below is our first behind the scenes episode, where myself and Matt tested out a few different products and methods for applying our blue and red coloured coatings to our Shadow series range of sticks.

Please let us know what you would like to see next?

All The Best,

Evan @ Crown

Wednesday, 18 January 2017

How to grip a Hockey stick

How to grip a field hockey stick

Hello Everyone.

Recently we have had some emails in from players who have purchased our silicon-backed Crown grips, many have asked for instructions on how to best apply a new grip to their stick.
So we have produced this video which shows how we apply grips to Crown sticks.
Please take a look at the video and let me know if you have any further questions, but to give some quick advice: My top tips are:
  1. Start with a clean and dry grip-less hockey stick.
  2. Place the stick or a clean table or on your knees.
  3. Overlap each grip layer by 2mm.
  4. Remember to completely remove the backing to the adhesive tape.
  5. Pull the grip firmly to keep the wrapping tight. 
  6. Get hold of a very sharp pair of scissors to cut the end diagonal line.
  7. Find some good finishing (or electrical) tape and use a good amount, just to be on the safe side.
Good Luck,

All the best!

Evan @ Crown 

Thursday, 22 September 2016


Hi everyone,

It has always been our aim to filter down some of technological improvements that we developed while perfecting The Crown Hockey stick into a more commercial priced stick. The Shadow series is the successful result of our efforts.

By implementing some of the know how learnt from creation the Crown stick we have been able to produce a piece of precision engineered piece of equipment for the players who are looking for a step up from the traditional composite hockey sticks on the market. 

Some of the Crown technologies and improvements that have been filtered down into Shadow series include; increased power to weight ratio. All Shadow series sticks are extremely powerful relative to their weight, all Shadow Crown sticks are below 546g (even up to 39 inches long).

Shadow sticks are also made using our far more durable manufacturing process, we believe Crown sticks are by far the most durable on the market and for this reason we will now be offering a 12 month warranty with all Crown sticks. We have also used the same Mid and Low bow shapes which have been designed and developed with the insight and feedback from 1000's of players from all over the world. 

All the Crown team are excited to have the shadow series now available internationally both in store and on our website; www.crownhockey.com 

Matt.M @ Crown

Wednesday, 11 May 2016

The Crown Low Bow has arrived

Today we have released our Low Bow version of The Crown Hockey stick. I know that a lot of players have been eagerly awaiting it's arrival, and I can assure you that we have been just as excited.

I am delighted to say that throughout our testing the Low Bow has been received extremely positively, I believe that we have created something in it's own class, we have surpassed even our own expectations.

I would like to go over a few specific design features and attributes that the Low bow has to explain a little more about the stick:

The vast majority of players first notice the power. When designing the Low-bow we knew that we needed to create a stick with unrivaled power, for fearsome strikes at goal. We have made many slight changes to the geometry of the Low-Bow, with power in-mind, different sections of the Low Bow are thinner and some sections are thicker, using CAD (computer aided design) analysis software we were able to experiment with changes to the geometry, virtually testing the effects that these changes had to the power of the Crown Low Bow. Throughout our comparison testing we are yet to find a stick that possesses more power.


We have added a very subtle smooth groove to the Crown Low Bow's shaft. We know that some of you are fans of flicking grooves and some of you are not, the main feedback we received from the 'haters' of flicking grooves where that their control and sweeping hits were more difficult to preform well, and we agreed. We feel that other grooved sticks on the market are too extreme and so effect other parts of the game, our smooth groove is subtle enough to go unnoticed during regular play (it is 1.4mm deep) but when flicking is concerned it is far from ineffective. Being a Low Bow the Dragflick was a constant consideration during the design and testing process. Every mm of every curve and groove as been calculated to provide the best flicking experience, not to mention that we have selected the most best weight and balance point for drag flicking - 530g and a balance point of 395mm from the head (fully gripped and game ready)


  (the loft angle is measured as the angle the stick's face is from the straight line drawn from the handle)

Another instantaneous realisation that players have when experiencing the Low Bow is its awesome ability for aerials.
Our perfected loft angle coupled with our unique subtly concaved shaped face allows for a new level of control, when aerials and 3D skills are concerned, to quote a tester "you can perform things with the Crown stick that you simply can't with any other'.
We are particularly excited to see what skills can be achieved with the Low Bow.

There is so much more to explain but I shall leave the rest for you to experience for yourselves.
Get your hands on a Low Bow, and please let us know all of your thoughts.

We want to continue to improve Crown sticks and push the sport forward with new innovations.

All the best,

Evan @ Crown


Tuesday, 5 April 2016

Crown TouchPads & the Crown Low Bow

Hi everyone,

It's been a while since our last post but rest assured we have been very busy. A few weeks ago we were fortunate enough to go to the 3M facility here in the U.K. and get a closer look at some of their technology.


Our main incentive for wanting to visit them was to add a new piece of technology to our range. The Crown TouchPad.

We have used these for a while on our sticks and it has taken us some time to work with 3M to release the TouchPad as its own product and now we can finally go ahead and tell you all about it.

The main use of the Crown TouchPad is as a way of giving players extra control, a little more grip on the ball goes a long way. It also helps to protect your stick and keeps it looking the best it can for as long as it can.
What's really unique about it is that it can be replaced, which is especially nice, to have as much grip as possible before that all important big game.

Our main focus for the past few months has been creating and producing our latest stick, the Low-Bow.

A mixture of madness and performance the Crown Low-Bow will be available in shops across the world and those can be seen here: www.crownhockey.com/Stockists

As always is the case, we have designed the stick with the player in mind, looking to bring as much technology as we can to the stick. After hearing the first bits of feedback from testing with players, we're certain that we have made something truly special. 

Hope you all get a chance to check out all the new stuff on the way!

Matt.M @ Crown